We have some exciting announcements for early 2015! We will be offering two new exporting workshops and a marketing & branding workshop. The first is the Exporting to Mexico seminar in February, with a special one-on-one segment with Mexican Industry expert, Nora Gonzales.
In early March, we will be offering the highly popular, Marketing, Branding, & Communications workshop on Vancouver Island.
Towards the end of March, we will be offering the Exporting to the USA II seminar. This seminar is the second part to the one we delivered in May 2014, with new topics and speakers and a more advanced look at expanding your market share into the US.
For more information or to register for this workshop or any of the above, please contact Rumin at 604-882-7100 or email@example.com more
From September 9th to 11th, BC Wood took part for the second time in the China International Exposition of Housing Industry in Beijing. We organized a pavilion under the Canada Wood banner for participating BC Wood members as well as our Canada Wood partners from Quebec and Alberta. COFI organized a standalone display next to us offering information on Canadian wood frame construction and design.
While not a large show by Chinese standards, CIEHI did draw in the right target audience for our pre-fab home builders. This is one of the few shows in China that focuses on wooden housing. As a result, many developers came by specifically looking for options to build homes out of wood. They were looking for both the materials and design services, as wood frame construction is still relatively unknown to local builders. These companies seemed to be interested in wooden homes either because of the green benefits or because they could differentiate their projects from all the concrete centric ones.
COFI also organized a seminar on wood frame construction on behalf of all Canadian participants. This was a great opportunity for our members to meet Chinese developers and builders who had already approached Canada Wood for information on wooden homes.
By the end of the show, all of the Canadian industry representatives had reported getting numerous serious inquiries and were thus very happy with their participation. BC Wood sees a growing market for pre-fabricated Canadian house packages in China and based on the success of this year’s CIEHI, we will build a bigger program for members next year anchored around this show.read more
After our well-received pavilion earlier this year, BC Wood is planning a return to Interzum Guangzhou from March 28th to April 1st in 2015 to give members another opportunity to build and expand their businesses in the still growing Chinese market. This annual event covers every facet of wood furniture and building products manufacturing including both machinery and raw materials. It is said to be the largest woodworking show in Asia. Over 1,100 manufacturers and suppliers are expected to occupy the 130,000-square meter venue with 60,000 visitors expected.
Interzum has been attracting pavilions from Germany, the US, Italy, Turkey, Spain, Sweden, etc over the past ten years, covering a wide variety of both softwood and hardwood species. Due to the show’s importance to the Chinese woodworking industry, buyers/ importers of all types of wood products visit. Therefore, this show will be of interest to members supplying a wide variety of softwood & hardwood lumber including for uses in remanufacturing, concrete forming and wood construction. This show sells out quickly, so BC Wood will be booking space for members within the next month. For more information, please e-mail me at firstname.lastname@example.org more
BAU is the largest and best known building products show in the European market. The BAU fair, held every two years, attracts over 240,000 attendees. Some 50,000 of these attendees come from neighboring Western European countries and the ex-Soviet Bloc countries. A unique feature of the BAU show is that it consolidates companies featuring wood products and wood building systems in one of its sixteen halls. So while the show is very large, the majority of potential customers for wood based products and building systems are concentrated in one display hall.
Throughout Western Europe and particularly in resort regions that have a high percentage of second luxury homes (such as the Alps in France, Germany, and Italy and the Pyrenees region of Spain and France), there exists good potential for manufacturers of log and timber frame homes. The BC handcrafted style, featuring large diameter logs and heavy timbers, have a unique appeal to these wealthy homeowners.
High quality, specialty lumber and building materials such as WRC decking, siding, and roofing and Douglas-Fir, Hemlock, and Western Hardwood lumber remain in demand in Western Europe and increasingly in the emerging markets of the Eastern post-Soviet bloc countries.
BC Wood plans to organize a relatively large display at the BAU fair for member companies and other Canadian forest products associations. Space is limited, so, for more information regarding the BAU show, BC Wood’s participation and costs, please contact Brian Hawrysh at 604-882-7100 or directly at email@example.com more
The beginning of October signals Specifier activities such as Lunch & Learn sessions, factory tours, and group seminars, all kicking into high gear. It also signals the beginning of trade show participation for the program.
From June through to the end of September, our focus had been primarily on all the activities that were related to the GBM – from all of the preparations through to all of the follow up that is required once the event is over. Then, yours truly took a couple of weeks off for a little R&R. Now that all that is behind us and our batteries have been recharged, we are now focusing on other specifier activities including Lunch & Learn sessions, group seminars, and factory tours. Already this month, we have 5 Lunch & Learn sessions scheduled. Actually, the program will experience a first next week when we will have 2 Lunch & Learn sessions with 2 different firms on the same day. It just goes to show how accommodating the program can be. We expect the pace to continue through to the Christmas break.
Tradeshows are the other major activity the program will be dealing with over the next couple of months beginning with this week’s AIBC’s annual three-day conference where BC Wood will once again be exhibiting and networking with the vast majority of BC’s architectural community. At the end of the month, BC Wood will be joined by 7 companies for the Wood Solutions Fair. Then November 5th and 6th, BC Wood and 12 member companies will participate in Buildex Calgary.
Aside from the above, we will shortly be putting plans together for architect and designer seminars in the US Pacific Northwest and Alberta – very similar to what we did this past February and March. As we had such a strong response from those sessions, we have decided to offer the program again for February / March of next year. If you are interested in participating and meeting with the architects and designers in those two markets and want additional details, please contact me as soon as possible as space is very limited.
As always, should you wish for your firm to become more involved with the specifier community or simply want some information on what the Specifier Program entails, please feel free to contact me at firstname.lastname@example.org or call me at the office. I would be pleased to discuss it with you.read more
After graduating with a degree in wood science, principal Peter Dickson, has spent his career working in the timber products industry. He founded FraserWood in 1998 to offer timber drying services but soon expanded it to provide timber re-manufacturing and CNC fabrication services. Responding to market trends, over the last half-decade, FraserWood developed high appearance grade specialty glulam products for its more demanding customers. Their GrainMatched™ and EdgeMatched™ Glulams address the appearance and strength issues that have kept specifiers from using glulam products. What began as a one-man operation in a garage has grown to include a 50,000 square foot facility in Squamish, with 25 employees all working together to expand the reach of natural timber.
FraserWood is a participating partner in the Boston Society of Architects’ (BSA) open design competition Urban Timber: From Seed to City. FraserWood supplied all of the timbers for one of the four winning entries entitled “The Coopered Column” (image above). This structure was designed to simulate how wood can effectively distribute lateral and vertical loads in tall structures. The sculpture was on exhibit in Boston, MA until September 30th.
One of their recent projects was supplying the large support trusses at the Summit Lodge, for the Sea-To-Sky Gondola project in Squamish, BC. This Gondola provides sweeping views of Howe Sound fjord, the majestic coastal forest and surrounding mountains.
For more information, visit fraserwoodindustries.com
So, you’re ready to enter your first trade show! It is pretty simple right? Register your booth space, grab a booth, set up on show day, stand for 2 days and voila! You have business, right? No.
If you or your company have decided to exhibit at a trade show, there are 5 top things to consider and act on in order to make it the success you would like. Of course there is a lot that goes into being ready for your trade show, but these tips will prepare you to make your investment worthwhile.
Click here to read the entire article
An FPInnovations Webinar
October 16th, 2014, 10:00am PST
Traditionally, the function of coatings was to protect wood surfaces or to change their appearance. Recently, coatings with novel functions have gained considerable interest and are now hitting the market. Smart or intelligent coatings are able to sense a change in conditions in the environment (temperature, pH, stress, etc.) and respond to that in a predictable and noticeable manner.
Self-healing coatings are coatings that can repair themselves or could be repaired with the application of heat. Self-cleaning coatings are coatings that can degrade several contaminants, such as viruses, fungi, and volatile organic compounds such as formaldehyde.
This November, FPInnovations will host a webinar that will review the most promising emerging smart coatings for use on wood products. In addition, current research that is focused on self-healing, self-cleaning, and easy-to-clean coatings for wood products will be shared.
Learn more about these amazing coatings and their potential by clicking on this link: https://www.eply.com/coatings_nov18read more
Register early, this course has filled up over the past few years!
Starts: January 5th, 2015 – April 24th, 2015
Practical session at UBC: April 20th – 24th, 2015
The UBC Industrial Wood Finishing Certificate Program is the most comprehensive wood finishing course in North America. This course cover the full spectrum of finishing starting with understanding wood properties to material preparation and special effects finishing. It combines an online theory and discussion component as well as a face-to-face practical session.
It is designed owners, managers, coating sales reps., finishers and hobbyist. Learn how to finishing the right way and make money doing it?
For more information please visit CAWP Finishing Certificate
Or call Jason Chiu at 604 822-0082read more
In an ever-changing business environment, KPMG Enterprise is committed to helping you keep current on the significant accounting, auditing and tax changes impacting private companies in Canada. Our experienced team will present key tax update topics and methods that can help you better plan and potentially help reduce corporate and personal taxation. Some of the topics include:
Date: Tuesday, October 21, 2014
Time: 7:30 am – 8:00 am | Registration and hot breakfast; 8:00 am – 9:30 am | Seminar
Please note the extended seminar time
Location:The Coast Hotel & Convention Centre – 20393 Fraser Highway, Langley, BC
RSVP: Please click here to register for the Langley event.
Date: Wednesday, October 22, 2014
Time: 7:30 am – 8:00 am | Registration and hot breakfast; 8:00 am – 9:30 am | Seminar
Please note the extended seminar time
Location:Hilton Vancouver Metrotown – 6083 McKay Avenue, Burnaby, BC
RSVP: Please click here to register for the Burnaby event.
Please contact Tanya Brown at (604) 646-6455 or by email at email@example.com if you have any questions about the event.read more
What is marketing and why should you care? Business leaders who effectively communicate and correctly position their company with their target audiences have the competitive edge.
This hands-on workshop will be presented in three parts:
1) Introduction to Marketing
2) How to effectively brand your company
3) Choosing the right communication tools for your business
First, you will learn about the basic marketing principles and how to apply them to your products or services.
Then, through a series of self-directed exercises, you will learn how to define and articulate your company’s attributes to create meaningful messaging with your target audiences.
Finally, we will review a range of communication tools and techniques and discuss how to best use them to engage new and existing customers.
Date: November 20, 2014
Location: Surrey, BC
To register, please contact Rumin Mann at firstname.lastname@example.org or call her at 604-882-7100read more
Sustainability and green design are some of the key principles of the new buildings constructed at the University of British Columbia’s Vancouver Point Grey campus, but one upcoming project will stand out among the dozens of buildings recently constructed or planned.
Over the summer, the university issued an Expression Of Interest for architectural firms to design a wood-based high-rise tower between 16 to 18 storeys. At a height of 53 metres, it will be the world’s tallest wooden building of its kind.
The project is the first phase of the 690-bed Brock Commons, a new student housing complex wedged along Walter Gage Road adjacent to the North Parkade and new Law Building. Its development site encompasses a small grass field, ground-level parking lots, office trailers and the aging Brock Hall Annex.read more
When construction crews finish the $30 million Audain Art Museum in Whistler in fall 2015, they will have finished B.C.’s largest purpose-built museum and a structure that takes some of Canada’s most prized artists back to the natural environment where they created their works – the forest.
“It’s a very unique building,” said project architect David Shone of Patkau Architects.
The building design had to accommodate flood plain conditions from nearby Fitzsimmons Creek and was formerly an old public works yard and parking area.
It also features a large stand of trees as one of the design mandates was that construction was not to impact the forest or include tree removal.
The building will blend into the trees and “it will be enhanced by other plants,” said Shone, as the walkway from the Whistler village leads to the museum area and down to Fitzsimmons Creek Park.read more
BC Wood Specialties Group (BC Wood) is a not-for-profit association of BC value-added wood product manufacturers. The value-added wood manufacturing industry is a vital component of British Columbia’s economy and has significant growth potential. Established in 1989, our Mission is:
To assist BC’s secondary wood product manufacturers grow faster by helping them access and exploit markets they would not otherwise enter. By doing this, BC Wood will maximize the dollar value of BC fibre and minimize the business risk by diversifying our members’ market activities.
BC Wood represents every value-added sector (furniture, cabinets, millwork, pre-built structures, engineered wood products, remanufactured products and specialty items) in every region of the province.
RESPONSIBILITIES: Reporting to the CEO, the Program Manager works closely with BC Wood’s industry members and In-Market Representatives (IMR’s) with a focus on addressing international market development for BC Wood members.
The Program Manager plays a critical role in interpreting the marketing needs of value-added wood products manufacturers, developing BC Wood’s market development programs and participating in the delivery and implementation of these programs.
The Program Manager is responsible for developing strategic relationships with various stakeholders, association members, industry groups, and governments often within a climate of divergent objectives. Ensuring The incumbent effectively manages the marketing activities and investments which endeavor to increase the sales and market share of value-added products for members, within existing and new emerging markets.
The Program Manager must have computer proficiency with Microsoft office products and be willing to travel on an on-going basis
Mission for Senior Program Manager
To develop and deliver international market development programs to help grow the business of small to medium sized, growth-oriented value-added wood products manufacturers, specifically in the European and North American markets..
Competencies / Skills
Interested applicants should send their resume and cover letter to email@example.com by September 30th, 2014. Only short-listed applicants will receive a follow-up call. Thank-you for your interest.read more
Strong Interest in CLT Among Japanese GBM Participants
This year, we once again are seeing strong interest in the GBM amongst Asian buyers. The Chinese delegation will be around 50 again and we expect around 20 from Korea. The Japanese delegation will also be very large with at least 40 buyers. What is particularly interesting about this year’s Japanese delegation is that a majority of them will be taking part on our Wood First Discovery Tour.
The reason for this is that a JAS certification system was established earlier this year for CLT and a revised building code incorporating CLT is expected by early next year. The adoption of such systems in Japan usually takes many years, but the government sees CLT’s potential in both growing the demand for wood in large-scale commercial buildings in general as well as domestic wood in particular. Therefore, rather than resisting the new system, they seem to have been pushing it along as quickly as possible. As a result, Japanese companies see the new market for CLT developing and want to learn as much as possible.
BC Wood has been collaborating with the newly founded CLT Association of Japan on the Wood First Discovery Tour; therefore, many of the CLT Association’s members will be taking part. This group includes companies ranging from glulam producers to builders and architectural firms specializing in large-scale wood buildings. Interestingly, the largest engineering firm in Japan that usually focuses on skyscrapers is also sending staff. Also, many trading companies that typically come to Canada for lumber products are also signing up for the tour. Obviously CLT has caught the imagination of the Japanese construction industry and as a result we will be hosting a very unique group from Japan at this year’s GBM.read more
A few comments, suggestions, and ideas that may be of interest to the industry…
The goal of the mission is to introduce members to key buyers, decision makers, and influencers. We will meet with prominent architects in the region including Shay Zak Architects and Busby Perkins & Will in San Francisco, as well as, Dale Cox, Ward Young, and Dale Munstermann Architects in Lake Tahoe. We will use a lunch and learn format in the architect meetings and are hoping to organize some site visits in the prestigious Martis Camp Resort where Dale Cox has a number of high-end residential projects currently under construction.
The mission will also connect members to residential and light commercial builders in the market. In Lake Tahoe, we plan to meet with Loverde and Crestwood Construction in Truckee and with Webcor Builders in the Bay region who specialize in multi-family, light commercial construction.
Finally, we will try to close the distribution channel by meeting with a number of building product distributors in San Francisco and along the Interstate highway leading to Lake Tahoe. Contacts in the distribution market include Beronio Lumber and Restoration Timber in San Francisco and Tahoe Truckee Lumber Company, Tahoe City Lumber, and Meeks Lumber in Lake Tahoe.
The mission is still in the organization stage; however, if it sounds of interest to you and your company, please email me firstname.lastname@example.org or on my cell at 604 728 8786. We will have a limited number of spots available and preference will be given to members that have AIA accredited presentations.read more
In late September, BC Wood and its’ members will participate in the Denver Log and Timber Frame Home show, Sept. 26th -28th. The Denver show features displays from manufacturers of log and timber frame home manufacturers, pre-fabricated 2×4 and 2×6 house packages, and finished building products such as roofing, flooring, decking, and rustic furniture. Over the past few years, a number of BC Wood members from the log and timber frame home sector have used the Denver show to maintain a toe hold in the US market while they cut back on some of their other promotional activities during the slower economic times.
The B.C. log and timber frame builders have remained active in a number of regional markets in the U.S., like the Rocky Mountain States, because it has been one of the few areas that have has shown some activity. The Rocky Mountain States, due to their close geographic proximity to BC, product acceptance, and the clustering of resort developments catering to a wealthy demographic, have continued to be a relatively strong market for BC producers.
The feedback from the members attending recent Denver shows has been generally very positive. The number of attendees, while not back to pre-2008 levels, has been growing each year since 2011. Most exhibitors reported a more positive attitude from the attendees at the show last year. Individuals who had been hesitant over the past few years to take the final step towards building their projects came to the show ready to build.
For more background on the Denver show or to register to exhibit at this event, please do not hesitate to contact me at email@example.com
This year, BC Wood is planning a return to the Mexican market to look at opportunities for BC’s wood products. Mexico is a market which was showing good initial promise prior to the economic and construction downturn in the United States in 2008. Even during the downturn, Mexico’s dependence on imported wood products, now at US $1.4 billion per year, has been increasing at 5.5% annually. Softwoods comprise the vast majority of wood products imported into Mexico with some hardwoods used primarily in the furniture industry (hard maple and alder are popular imports).
Almost half of the total wood imports come from the US; much of this share is vulnerable to Canadian competition. Deforestation remains a severe problem and Mexico’s substandard infrastructure compels the country to rely on foreign sources of wood products. As the US and Canadian economies continue to expand, it is expected that Mexico will be forced to depend on larger and larger volumes of wood imports. In 2012, Canada exported almost $17 million of manufactured wood products to Mexico. This was an increase of 30.1% from the previous year. BC’s share of this total was $6 million, a year over year increase of 49%.
BC Wood will coordinate the exhibition of member companies at the Expo CIHAC in Mexico City. Expo CIHAC is the premier event in Mexico and Latin America for the construction industry. This trade event focuses on the importers and distributors of construction and building products, but also goods that are used in industrial application like the packaging and furniture manufacturing sectors. The Expo CIHAC will be a suitable fit for many suppliers for hardwood and softwood lumber and other wood based building materials.
BC Wood will also coordinate a trade mission component post CIHAC that will take participants to directly visit and meet with Mexican wood importers, distributors, and manufacturers. Member companies that participate in this event will have an opportunity to gain first-hand market intelligence, meet with qualified buyers, and increase the sales potential of their products. Space is limited in this program so for more information on CIHAC trade show and the proposed mission, contact Ken Hori at 604-882-7100 or by email at firstname.lastname@example.org more
We are delighted with the response from industry this year. We know that the program works and everyone benefits. If you are too late to register for a booth, call us to see how else you might participate in the event.
Recruiting for both international wood product buyers and our Wood First Specifiers program is also going extremely well and we expect a sell-out again this year. There are lots of new registrants so you will most certainly meet new interested buyers. Our goal is to have 70% new buyers again – some we can’t keep away no matter what, since the GBM has become their “go to” event for North America – but the interest from new buyers and new markets has again been excellent.
We have created more great opportunities for exhibitors to participate in other related activities to enhance their exposure during and after the event. The cost of advertising in the Program Guide and each company’s donation of a prize/gift are good ways to get your name in front of the entire delegation at the GBM.
If you have not yet registered for our Friday afternoon golf tournament, this year sponsored by the Teal Jones Group, please call for the registration link. You can sign up as a single, double or foursome!
Proposed Program Schedule
Thursday – September 4th
Friday – September 5th
Saturday – September 6th
If you haven’t already registered, contact us for your online registration link at email@example.com or call Randi at 604-882-7100.
The Wood First Forum and Other Programs at the GBM for Specifiers
This program has consumed most of our energy this past month due to the GBM’s significance. For my part, I am focusing on the Wood First Forum which features numerous activities for the specifiers whether they are architects, designers, contractors, or engineers.
Thursday’s Wood First Forum speakers are now finalized with the addition of our 8th speaker. All are world-class and have won numerous awards for their respective categories. The biggest dilemma facing attendees will be which session to attend in the afternoon when we will have 6 sessions of which you can choose 3 – each featuring great speakers on very topical subjects. Our international speakers are from Austria (2), Finland (1) and the US (1) as well as the Lower Mainland.
The exhibitor selection for the Friday afternoon mini-seminar program is also close to completion. We will now work with each exhibitor on an as required basis, making sure their presentations are both educational and interesting!
The Saturday tours and seminars are also finalized with the inclusion of the Audain Art Museum which is now under construction and features large prefabricated engineered wood systems for the roof.Architects from BC, Alberta, and the US Pacific Northwest have all received invitations to come to this great event and registrations are now coming in. We have also included contractors and engineers. We will continue to follow up throughout August, or until we are fully booked, which we expect to be very soon.
Ongoing Specifier Activities
While our focus has been on the GBM over the past few weeks, we have still conducted a couple of Lunch & Learn sessions and continually work to book more even as we prepare for the GBM.
As always, if you want to become involved in the Specifiers Program or simply want information on what it is about and how effective it can be to have your products specified, please contact me at firstname.lastname@example.org.