Congratulations! You’ve just finished your latest trade show and now have a big pile of leads. But there’s no time to rest – you still have two more races to win:
Let’s look what you need to do to win both the sprint and the marathon.
1. The Sprint of Trade Show Lead Fulfillment
To win the sprint, quickly send out your fulfillment packets, and get the lead information into the hands of the right sales person. Here’s how: