This week, we are wrapping up quite an active month with the architect program. June activities included:
Details of the two factory tours are as follows:
Unison Windows and Doors:
Located in North Vancouver, Unison is a designer and manufacturer of high end wood windows and doors, primarily for the residential market. The two hour event included seminars on how to use wood windows for multi-story floor to ceiling glazing systems and how wood glazing systems can be made to provide low maintenance wood exteriors and achieve many structural advantages over aluminum frames. Also featured were 2 architects who were frequent specifiers of wood windows and gave presentations from the architect’s perspective on the advantages that wood windows offer and also responded to questions.
The tour included demonstrations on glazing, laminating different wood species together, and water testing required to achieve certifications. Approximately 25 architects attended the 2 hour session.
Structurlam Products Inc
This was a full day event also attended by 25 architects. The primary purpose was to tour Structurlam’s brand new CrossLam facility in Okanagan Falls, the largest Cross Laminated Timber (CLT) plant in Western Canada and one of the world’s most modern. During the tour, we witnessed the preparation and lay-up of CLT panels – which can be as large as 10′ wide and 40′ long – and the planing of these large panels.
We also toured Structurlam’s Glulam plant in Penticton and while there had demos on 5 Axis CNC and 3D modeling. At lunch we had a seminar by Robert Malczyk of Equilibrium Consulting on the advantages of CLT panels and their role in construction
We then toured the Okanagan College Campus which is in line for designation as BC’s first Living Building Challenge institutional structure and LEED Platinum certification. The day concluded with a wrap up at Poplar Grove Winery and included a little wine tasting.
Both tours were highly regarded by the architects who gave up considerable time to attend them and both give credence to the value of having architects tour members’ facilities.
We currently have 3 more factory tours in various stages of planning. However, with summer now hear, the Architect Program’s activities will definitely slow down. As always, it also allows us time to “retool”, and work on our data base of our target audiences. We also use the time to prepare for the GBM.
Global Buyers Mission (GBM):
We are well into the planning of the Architect Program for the GBM.
As you read in the last “Wood Connections”, this year we are offering an exciting new program for both the architects and exhibitors where all interested exhibitors will be able to give 15 minute presentations throughout Friday afternoon to the attending architects and designers. Arangements have been made with AIBC to make the presentations qualify for architects’ learning credits. We will be in touch with the exhibitors who have signed up for the program to assist in their presentations so if you don’t know exactly what to do, we will be there to help you.
Once we have finalized the speakers, which we are in the process of doing, we will be sending invitations to the architects and designers throughout the province. We expect this to happen next week. I have already been asked by a few architects if we are going to have a GBM this year so the awareness is definitely out there.
As always, should you want your company to participate in any of these program or just require additional information, please contact me at email@example.com. If you aren’t quite sure if architects should be included in your marketing activities or how to go about doing it, again, just get in touch with us. We would be pleased to provide answers to any of your questions and if you wish to proceed, to assist you in making your company “architect ready”.