Last week, BC Wood sponsored another factory tour and seminar event at one of our participating members and from all reports, it was highly successful. Approximately 40 architects from the Lower Mainland attended the tour of Mitsui Homes Canada in Langley to observe first-hand how prebuilt structures and trusses are manufactured in a factory environment. A seminar on prebuilt structures was given by Mitsui’s Senior Vice President and a related seminar was given by Erol Karacabeyli of FPInnovations. Like a similar event BC Wood sponsored earlier in the year at Pacific Homes in Cobble Hill, the architects drove a fair distance to attend the tour illustrating both great interest by the Architect community in prebuilt structures and the attractiveness of factory tours.
We are now putting final touches on two more factory tours, which are scheduled for next month and which, I am sure, will be equally well attended.
Another successful event BC Wood was involved with was a full day seminar in which we partnered with FPInnovations. The seminar, “An Introduction to Lean Construction Basics”, was attended by almost 30 architects plus contractors, developers and manufacturers of wood based products. We were able to provide architects with 6-1/2 hours of learning credits (6.5 Learning Units). This incentive along with the topic was very attractive and we ended up with a full house.
We are pleased to state that, to date, all the factory tours and seminars BC Wood has partnered in, the host companies’ presentations and tours were very professionally given and well received. This has resulted in BC Wood’s reputation as a provider of first class events makes it that much easier to attract architects to future events, a win-win situation for everyone.
As mentioned in the last Wood Connections, BC Wood has now added contractors (non-residential) and select engineers to our target audience. We have already started the process of targeting and contacting key firms and expect to be face-to-face with them in the near future. Our key objectives will be to bring these firms up to date on the Wood First Act and create an awareness of the great products made in our industry.
As always, should you want your company to participate in these programs or just require additional information, please contact me at email@example.com or 604-882-7100. If you aren’t quite sure if architects should be included in your marketing activities or how to go about doing it, again, just get in touch with us. We would be pleased to provide answers to any of your questions and if you wish, assist in making your company “architect ready”.