Japanese Delegation Ready for the GBM 2010

Posted by Jim Ivanoff
August 29th, 2010

Japanese Delegation at the Roundhouse

The countdown to the GBM 2010 is on! With only about a week to go before the extended missions begin, delegates from around the world are packing their bags for BC. From Japan we have another great group of buyers that are looking forward to both see new products and escape the summer heat!

The 35 people from Japan represent a wide cross-section of the construction industry. This year we are fortunate to have the top people from the two biggest WRC buyers coming to Whistler in addition to one of the biggest SPF buyers. Of particular interest to many of our members will be five companies that have not imported directly from Canada before. Each of them is looking to expand their businesses and they see building connections with Canadian suppliers as key to this strategy.

Of course there will also be several traditional 2×4 builders who have been using Canadian products for years. However, they too are looking for new ideas and products. Several GBM repeaters will also be coming. They seem to be happy with the products they added from previous GBMs and are interested in finding additional ones to carry.

For the first time we also have some furniture manufacturers. They have been using Japanese and South East Asian wood for years, but do to environmental concerns and supply constraints they are looking to Canada as a potential new source of lumber.

On the media side, two very different publications from Japan will be covering the GBM this year. One is the major lumber newspaper in Japan, Nikkan Mokuzai, who is sending their new staff writer for the North American lumber market. We also have writers from Shoten Kenchiku which is one of the main commercial building design magazines in Japan. They have covered many European shows in the past, but this is their first time to attend a Canadian event so they are looking forward to seeing what our members have to offer.

I am very excited about this Japanese delegation and I think many new relationships will be built with members. Please feel free to contact me directly for more information on our delegates and I’ll see you in Whistler!

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